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  • Writer's pictureAlist Nation

Let's "Save The Duck" This Winter

The Forest clothing company dates back to 1914, thanks to the entrepreneurial spirit of Foresto Bargi, who started his career as a tailor sewing men’s jackets for 70 cents apiece. While fighting in the First World War, a unique water-repellent fabric used by the English troupes caught his attention. Upon his return to Pisa, he opened a small laboratory where he started fashioning water-resistant garments using that same fabric, which he had started importing from England. The lab quickly turned into a large clothing factory, which went on to become one of the largest in Italy. That was when he came up with the idea to sponsor race cars participating in the Grand Prix, including Formula 1 cars, to better promote his product. The company is run by Foresto’s grandson Nicolas Bargi, the third generation of entrepreneurs to develop the business creating the Ganesh and Save the Duck brands and globally growing the local company by turning it into an internationally renowned one.

PLUMTECH® is an innovative padding that comes from the need to create the softness of animal feather while keeping the advantages of thermal padding technology. This material, In contrast to conventional polyester wadding, allows to create garments to limited space ensuring lightweight and maximum freedom of movement. PLUMTECH® has a high level of breathability, which allows disperses the excess heat generated during everyday workouts and city use. Thanks to the high density of its PLUMTECH® fiber, it can trap an extremely large quantity of air (the best thermal insulation) in its structure, preserving the body’s natural temperature and guaranteeing optimal comfort.

Full spread in the September Issue

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